– June 6, 2011
EDMONTON, AB – SnowSeekers has been nominated for two Digital Alberta Awards, an event that happens this evening in Calgary. The first nomination is for SnowSeekers TV, which is now in its third season with SHAW Media and is also viewable on www.snowseekers.ca. These weekly short-form episodes profile Alberta and BC’s winter destinations and have been nominated for “Best in Cross-Platform” production. The other nomination, also in the Cross-Platform category, is for the SnowSeekers smartphone apps—the SnowSeekers Go-Guides—which are available for free across BlackBerry, Android, and iPhone.
“We received a nomination at last year’s Digital Alberta Awards for ‘Best New App,’ so to be recognized two years in a row is quite the honour,” said SnowSeekers’ President Jim Barr. “Through this summer and we are strengthening the integration between our website, flourishing social media following, and apps to produce some stellar business development potentials for our advertisers and sponsors. Even more of an honour for SnowSeekers is that we’ve been nominated in this cross-platform category alongside Corus Entertainment and BioWare, owned by Electronic Arts, one of the world’s biggest video game makers.”
The awards are presented by Digital Alberta, an industry-led organization devoted to promoting and connecting the thriving digital media community across Alberta. Sponsors of the event include the Canadian Marketing Association, Adobe, The Canadian Media Fund, and Alberta’s Culture and Community Spirit Ministry—responsible for film and media development. For more on tonight’s award ceremony please visit http://awards.digitalalberta.com/.
In an era of multi-million dollar media giants, Seekers Media, with its first-person content and innovative distribution methods, is the David against the Goliaths, rallying audiences through technology to improve their winter and festival experiences.
Seekers Media develops and licenses social networking platforms, enabling the tourism industry to expand its market reach. It is the parent company to media brands SnowSeekers (www.snowseekers.ca) and FestivalSeekers (www.festivalseekers.com), with additional brands in the works. SHAW Media, The Canadian Tourism Commission, Travel Alberta, and dozens upon dozens of attractions and tourism amenity providers from across Canada participate in Seekers Media’s efforts that run across TV, video, online, mobile, and a booming social media following.
President; Seekers Media Inc.
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